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Article/Blog
5 reasons financial institutions choose Lumin Digital’s commercial banking platform
Commercial relationships bring higher balances, more products, and longer retention, but many digital banking platforms were never built to support them. Discover five reasons financial institutions choose Lumin Digital’s commercial banking platform, from unified retail and commercial support to true real-time banking and a pace of innovation that keeps climbing.
Article/Blog
The compounding effect of knowing what your users actually experience in digital banking
Digital transformation often looks successful on the surface, yet banks still can’t see how users truly experience their apps, only what they did. Camila Carvajal of Lumin Digital explains how behavioral intelligence closes this gap, turning guesswork into evidence-based design through tools like Lumin Signal for continuous, measurable improvement.
Article/Blog
How to Foster Community Through Your Bank’s Digital Experience
Your users are the lifeblood of your financial institution. They choose local banking services because of the institution’s investment in the region. Unfortunately, community-building goals stagnate when in-person visits decrease. Yet, there are steps you can take to infuse the human touch into online interactions. Moreover, taking these steps helps your bank or credit union deliver…
Article/Blog
Gen Z vs. Millennials and Baby Boomers When it Comes to How They Bank
How do financial institutions meet the needs of Gen Z, millennials and baby boomers when each is apparently so far apart? One solution is not to believe the hype. Although each of these three sizable generations brings a different backstory to banks and credit unions, they are all looking for much of the same thing —…
Article/Blog
5 Stats That Highlight the Importance of a Reliable Online Banking User Experience
Your users’ expectations of your digital capabilities are growing bigger, faster and stronger every day. According to consumer research by Salesforce.com, 80% of consumers say the digital experience your institution provides is just as important as its products or services. It’s also multi-generational — demand is not exclusive to the younger generations. A Zelle study showed that…
Article/Blog
Banking the Unbanked Population: Building Financial Inclusion Through Fintech
As COVID swept across the globe in the past year, decimating world economies, economic inequality issues came to the forefront of social and political discussion. While most of the focus was on racial and gender-based wealth gaps and income inequality, financial inclusion is an equally important issue. Financial inclusion is the equitable access for individuals…
Article/Blog
Gen Z: Everything They Need Your Banking Platform to Deliver On
They’ve just voted in their first election and now Generation Z is assessing the candidates for their bank or credit union. Securing their business will take more than repackaging the products financial institutions offered to baby boomers and millennials before them. Characteristics of Gen Z include a heavy use of digital platforms, and they define…
Article/Blog
Third-Party Vendor or In-House IT: What’s Best for Your Digital Banking Platform Security?
Research from the Financial Brand found that nearly 70% of adults in the U.S. are regular users of mobile banking apps. Banks and credit unions know that a digital banking app is a non-negotiable to keep up with users’ evolving banking preferences. But not just any banking app will do. Users expect advanced features, and they’re…
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