Content Type: Article/Blog
Metrics that matter when evaluating your digital banking platform
Data from the 2023 Forbes Advisor U.S. Consumer Banking Statistics study quantifies what we intuitively know to be true; the importance of digital banking as a part of the financial institutions’ offering is on the rise, with 78% of Americans now preferring to do their banking via mobile app. The rise of the neobanks further underscores the…
The 6 essential questions to ask when evaluating a digital banking provider
The best digital banking solutions enhance consumer experiences and loyalty, drive growth and ROI, and help the financial institution stay competitive with other financial institutions vying for the same consumers, including giant commercial banks, community banks, credit unions, and neobanks. A recent survey with the American Bankers Association shows that mobile app banking is the…
A Conversation with Kelley Michalik, Lumin Digital’s New Chief Marketing Officer
Kelley Michalik, chief marketing officer, recently joined Lumin Digital as a member of the senior leadership team. Kelley is a seasoned B2B SaaS marketing leader with a strong track record in brand marketing, product marketing, demand generation, and go-to-market strategies. She lives with her husband and three children in Chicago, Illinois. Much of their free…
2024 Credit Union Trends: What to Expect Looking Forward
The landscape within the banking industry is rapidly changing for credit unions in 2024. Traditionally hailed for their exceptional customer service, credit unions are facing increased competition from banks keen on expanding their services to maintain or enhance market share. The days of relying solely on a reputation for in-person service or serving as the…
Crafting the Future of Finance: A Comprehensive Guide to Mobile Banking App Development
The landscape of the banking industry is shifting, especially after the pandemic, and the old ways of doing things aren’t cutting it anymore. Mobile banking app development is stepping up as a vital resource, offering a bridge between traditional financial services and the needs of tech-savvy iOS and Android users. This isn’t just a trend;…
Mastering the Game: Leveraging Analytics in Banking for Competitive Edge
The rise of digital banking platforms marks a significant shift in the financial landscape. With this digital transformation, financial institutions are not just transitioning to online spaces; they’re also amassing vast amounts of raw customer data. This data opens up unprecedented opportunities for understanding customer needs and preferences. In the fintech era, the key to…
Credit Union Membership Growth Strategies
Credit unions are member-owned financial cooperatives that provide a range of financial services to their members. These cooperatives focus on providing quality services at affordable rates to their members because, unlike traditional banks, they are not-for-profit organizations. They operate on a principle of shared ownership, where each member has a stake in the union’s success.…
Identity Matters: The Importance of Customer Identification Programs in Banks and Credit Unions
Discover why implementing a robust customer identification program (CIP) helps your financial institution ensure regulatory compliance and enhance customer trust. Whether you’re a large multinational bank or a local community credit union, all financial institutions have one thing in common: they must have a clear picture of who they are doing business with. Established by laws…
Analytics: The Secret to Navigating Your FI’s Digital Banking Solution
Discover how analytics can be the compass to maximizing the potential of your bank or credit union’s digital banking solution. As customers increasingly make digital their preferred banking method, financial institutions are faced with a critical question: How can they maximize the potential of their digital banking platform to stay ahead of the competition? The…
Is Your Digital Banking Platform Secure?
Your digital banking platform lies at the heart of your financial institution. How do you know if your technology partner is staying ahead in this ever-evolving digital landscape? Thanks to the digital revolution, financial management will never be the same again. As online and mobile banking has become the norm, financial institutions must offer secure…