Category: Digital & User Experience
What it takes to secure an always-on digital banking platform
By: Sean McElroy As first seen in the Forbes Tech Council, November 21, 2024 Whether consumers know it or not, digital banking providers are essential partners for financial institutions. They deliver transformational, forward-thinking tools to help consumers manage their financial lives and grow their relationships with financial institutions. They are also critical infrastructure providers securing the…
Cloud-native or cloud-migrated: why it matters to the future of digital banking
Cloud-native or cloud-migrated applications; the approach matters in today’s digital banking environment. Cloud-native solutions, purpose-built for modern cloud environments, enable scalability, agility, and seamless updates, making them ideal for digital banking’s fast-paced demands. In contrast, while beneficial for transitioning legacy systems, cloud-migrated applications often fail to utilize cloud capabilities fully. Learn how the right approach…
Banking on innovation: The digital solutions shaping customer experience
The future of digital banking is not just approaching; it’s here. It’s a world where convenience, personalization, and innovation blend seamlessly. Banks and credit unions are at the forefront, enhancing customer experiences with cutting-edge technologies. Investing in these technologies is not just about staying ahead; it’s about delivering tailored, user-centric experiences that truly connect with…
Bringing human interactions to digital banking
Consumers expect more engaging and thoughtful digital interactions as physical branch visits decline. To meet these expectations, credit unions and financial services organizations should focus on creating digital experiences that mirror the warmth and personalization of in-person service. Key strategies include streamlined onboarding, ongoing feature discovery, personalized engagement, and human-like interactions. By adopting these practices,…
Metrics that matter when evaluating your digital banking platform
Data from the 2023 Forbes Advisor U.S. Consumer Banking Statistics study quantifies what we intuitively know to be true; the importance of digital banking as a part of the financial institutions’ offering is on the rise, with 78% of Americans now preferring to do their banking via mobile app. The rise of the neobanks further underscores the…
The 6 essential questions to ask when evaluating a digital banking provider
The best digital banking solutions enhance consumer experiences and loyalty, drive growth and ROI, and help the financial institution stay competitive with other financial institutions vying for the same consumers, including giant commercial banks, community banks, credit unions, and neobanks. A recent survey with the American Bankers Association shows that mobile app banking is the…
What Is Personalized Banking and How Can It Improve Customer Satisfaction?
by Marty Aquino Personalized banking isn’t optional for financial institutions to survive in the digital age. With previously unknown startup fintech companies devouring once untouchable bank and credit union market share, it’s clear that end-users prefer more custom solutions. Accenture’s Banking Consumer Study, one of the largest of its kind, with 47,000 participants in 28…
The 7 Most In-Demand Mobile Banking Features to Consider for Your User Experience
With most major banks and credit unions now offering a mobile banking platform, end-users are already accustomed to digital banking from their smartphones. Leading the pack are the younger generations, with 88% of Gen Z and Millennials choosing to bank on mobile. However, by no means does usage tail off among older bankers. In fact, some 40%…
Do Older Generations Actually Prefer to Bank in Person?
Consumers have long been enjoying digital banking. According to data compiled by Comscore and reported in Business of Apps, personal finance and banking are the No. 1 and No. 3 fastest-growing categories, respectively, of mobile app usage. Users of banks and credit unions clearly understand the value in managing their finances on the go. But we’ve also…
Gen Z vs. Millennials and Baby Boomers When it Comes to How They Bank
How do financial institutions meet the needs of Gen Z, millennials and baby boomers when each is apparently so far apart? One solution is not to believe the hype. Although each of these three sizable generations brings a different backstory to banks and credit unions, they are all looking for much of the same thing —…